Have you been in the search marketing business for more than a few years? I am curious what your measures of success as a business are?
For some, it’ notoriety. It’s the pomp and circumstance of celebrity within their industry that gives them something to hang their hat on.
For others, it’s respect from their peers and certainly contributions to the growth of an industry are also perceived as indication of a company’s success. There’s also no arguing that financial success is an unmistakable yardstick from which to measure any businesses’ success.
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