Here’s another search engine optimization Q/A on on the topic of web site marketing via directories compared to search engines plus a bonus on the value of meta search engines.
These are real questions from a web site owner and due to the vintage nature of the topics, reflect the need for ongoing education and updates necessary for anyone involved in marketing through search.
What is the audience of the directories compared to the search engines? What is the benefit of being included in directories ? What if I only submit my website to algorithmic search engines and not directories: Does it really matter ?
Directories like Yahoo’s Directory and DMOZ.org have been cited by several search engines as logical places for inclusion as part of an effort to acquire inbound links. However, as of October 2nd, 2008 Google no longer includes this recommendation in their Webmaster Guidelines.