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Lee Odden

MIMA Summit Starts Today

Lee Odden on Oct 4th, 2006     Interactive Marketing, Marketing Industry News, Marketing PR Conferences, MIMA Summit, Online Marketing, Other Events

The Minnesota Interactive Marketing Association annual Summit starts in about an hour. This year’s event is sold out and there’s an excellent mix if speakers. With lots of sponsors this year, there are a ton of giveaways as well.

One of our pr firm clients, The Web Marketing Association and Web Award will have their CEO, William Rice start things off with the morning keynote presentation. Bill has run the Web Award competition for 10 years and the program has reviewed over 9,000 web sites in that time. His presentation will offer insight into what makes an award winning web site and he’ll also present industry vertical data compiled over the past 10 years.

Lee Odden

MIMA Summit 2006

Lee Odden on Sep 21st, 2006     Marketing Industry News, Marketing PR Conferences, MIMA Summit, Online Marketing

mima-summit-2006.gif

That time of year is here again and the annual event held by the Minnesota Interactive Marketing Association called “The Summit” promises to be even bigger and better.

There’s a fantastic lineup of speakers and sessions including two keynote presentations: One from William Rice of the Web Marketing Association and Michelle Collins, a blogger for VH1‚Äôs, Best Week Ever. Other sessions include:

  • Web Writing
  • Web Analytics
  • Brawny Academy
  • Making the Grade
  • Ask the Email Experts
  • E-Commerce Opportunities
  • Site Architecture
  • Consumer Generated Media
  • Paid Search
  • Online Advertising
  • Internet Marketing Toolbox
  • Can Web 2.0 Change the World?

I would link to the session details, but the promo page was done entirely in Flash with one movie. It’s a very cool sitelet, but not too link or search engine friendly.

Lee Odden

Monday Links

Lee Odden on Sep 11th, 2006     Online Marketing

MIMA Summit 2006 Sitelet goes live.

Another journalist writes foolishly about SEO with trash like, “The easiest way to get a link is to rent space on a “link farm”, a simple web page that contains only links to other sites.” – via SEM 2.0

The New Influencers – A book in progress on blogs, PR and social media by Paul Gillin. via Steve Rubel

CIOs give blogs some credit. CIO Jury.

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