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Lee Odden

Four SEM Industry Rants

Lee Odden on Jun 27th, 2007     Online Marketing, Rant

It’s pretty much an understatement to say search marketing is an interesting business. In fact, some of the most creative yet technical, entrepreneurial and lateral thinking individuals you’ll ever meet work in this field. At the same time, there are cases where showmanship and hype can overwhelm real substance and certain behaviors get annoying.

Understand, this very much a rant post and most rants do little for the reader and a lot for the writer. It’s all about me you know. :) However, if this one sheds light or more likely, entertains, then it’s a win win.

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