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Lee Odden

Top Marketing & Public Relations Blogs Are Influential, But Are They Optimized?

Lee Odden on Jun 18th, 2012     Blogging, Online Marketing

PR BlogsCision recently published a list of top PR & Marketing blogs which is timely, because having worked in both worlds for 11 years plus, I’ve seen the convergence accelerated by shifts in technology and consumer behaviors. In the list, Cision published an influence score to sort the blogs (TopRank’s Online Marketing Blog is sandwiched at #2 between Chris Brogan and Jason Falls) and it made me wonder about their influence when it comes to search.

Most bloggers say they know what SEO is and some even profess to engage in SEO best practices, but I thought it would be interesting to do a simple analysis of the top 10 on the list to see what their referring organic keyword and inbound link profiles looked like. Arguably, if a blog is optimized, it will attract traffic through search with phrases that represent the topics the blogger wants to be known for.

Lee Odden

Search, PR and Social Media Blogs

Lee Odden on Oct 11th, 2006     Online Marketing, Online PR, SEO, Social Media, Social Search

Here’s a list of blogs that I’ve come accross recently that I’ve added to my RSS reader that cover topics related to search engine optimization or new media PR and social media. Some of them are new, some have been around awhile and I am just now getting them added to my reader:

Yodel Anecdotal – Yahoo company blog (not the Yahoo Search Blog)

Read/WriteWeb – Richard McManus

CrunchNotes – Michael Arrington

Somewhat Frank – Frank Gruber (I know I’ve listed Frank before, but just to make sure since he’s a very swell fellow)

LifeDev – Glen Stansberry

Pheedo Blog -  Bill Flitter
Web Analytics World -  Manoj Jasra

Small Business SEM – Matt McGee

Linking Matters – Ken McGaffin

Lee Odden

Happy Blog Day

Lee Odden on Aug 31st, 2006     Blogging, Online Marketing

Seeing Frank’s post today reminded me it’s “Blog Day” where you share some of your favorite blogs. Excluding individual blogs and blogs of friends, here is a short list of blogs/blog aggregation sites that I absolutely check every day:

NewsNow Search Engines – Aggregation of MSM and blog posts about search engine industry news.
Search Brains – Aggregation of SEO blog posts from iEntry.
Micropersuasion – Steve Rubel always finds something new.
New PR – Digg style site on new media public relations created by Constantin Basturea.
Google Blogs ‘n More – Collects all the latest official Google Blog posts, plus Matt Cutts’ blog and the MSN and Yahoo search blog – from Phillip Lessen.
Search Engine Roundtable – Barry, Chris and Ben bringing it to you every day.
SEOmoz Daily SEO Blog – The amount of original, useful content from Rand and company at SEOmoz EVERY DAY is absolutely mind numbing.

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