TopRank Online Marketing

TopRank Online Marketing

PRSA 2008: What’s The ROI On Your Press Release?

TopRank Online Marketing on Oct 28th, 2008     Marketing PR Conferences, Online PR, PR Conferences, Press Release Optimization, Public Relations, SEO

Greg Jarboe at PRSA 2008

Working for TopRank Online Marketing, which offers both SEO and public relations services, I always enjoy attending sessions that focus on both.

In part, it’s an excellent feeling to know that the SEO services we integrate into our online PR programs are ahead of the game in many ways, and in part because there is always something new and of value I can continue to offer to our clients.

That was my exact feeling when attending the PRSA session “What’s The ROI On Your Press Release.”  This excellent session was presented by:

  • Greg Jarboe, President, SEO-PR
  • Laura Sturaitis, Senior Vice President Media Services & Product Strategy, Business Wire

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