Push-pull-pr Tag Category | Online Marketing Blog

SEO Secrets for Better Public Relations

Posted by Lee Odden on Jan 23rd, 2007 in Marketing PR Conferences, Online Marketing, Online PR, Press Release Optimization, Public Relations, SEO, TopRank News |

This Thursday I’ll be doing an audio conference as part of Bulldog Reporter’s PR University on search engine optimization and public relations. I did one of these in the Spring of 2006 and it went pretty well. I know a lot of practical, hands-on information was given out for the past conference. Attendees ranged from top 10 public relations firms in the U.S. to boutique shops and in-house PR professionals.

The panel this Thursday is very similar as last year and consists of:

Sally Falkow from Expansion Plus
Jamie O��Donnell, SEO PR
Lee Odden, TopRank

SEO Secrets for Better Public Relations

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Push and Pull PR on eMarketing Talkshow

Posted by Lee Odden on Nov 30th, 2006 in Interactive Marketing, Interviews, Online Marketing, Online PR, Press Release Optimization, Social Media, TopRank News |

This Friday I will be doing an online radio interview with eMarketing Talkshow about “Push and Pull Online Public Relations”. I’ll be talking with Cindy Turrietta about the market opportunity with online PR, explaining the concept of push and pull with examples of each as well as considerations on measuring results.

With all the buzz about optimizing and marketing with social media as well as the emerging meme in public relations on the social media news release format, there is an opportunity to help marketers better understand how these concepts can be applied in a practical manner.

Push and Pull PR on eMarketing Talkshow

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