Session: The Search Landscape

Online Marketing Blog’s coverage from day one of Search Engine Strategies San Jose 2007

Who is the biggest engine? Who’s growing? What verticals are better than others and what does this all mean? Those were a few of the questions talked about in the the Search Landscape session.

It should come as no surprise that Google continues to dominate the market share. Actually Bill Tancer at Hitwise said that that bit of news has been in his last 10 presentations on the search landscape dating back to 2004. Google’s been growing and continues to do so. Within Google, web search is the most visited with 70.28%, YouTube at 10.61%, Google Image 6.5%, Gmail 6.16%, Maps 1.65%, Video 1.14% of traffic according to Bill. He also felt that Yahoo and Ask were up while MSN decreased.