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Unlocking the Puzzle: TopRank SES San Jose Blogging Schedule

TopRank Online Marketing on Aug 10th, 2009     Search Engine Strategies

search-engine-strategies

Can’t make it to Search Engine Strategies (SES) San Jose 2009, yet want to stay on top of the largest and longest running conference dedicated to Search Marketing?  Never fear, Online Marketing Blog readers won’t miss a thing.  Jolina Pettice and Adam Singer from TopRank Online Marketing will be putting the pieces together for you throughout the event through liveblogging, photos and videos.

The skill set necessary to be an effective SEM/SEO is analogous to having all the pieces of a puzzle.  Learning search engine marketing can seem complex when you’re starting, but getting each new bit of knowledge brings you that much closer to having all the pieces in place, providing greater clarity as you go.  Sessions, workshops, networking, exhibitors and sponsors at SES San Jose 2009 can each provide a different portion of that puzzle.  Jolina and Adam will bring you the essential information from several must-see panels including:

Lee Odden

Heading out to SES San Jose

Lee Odden on Aug 17th, 2007     Blogging

Myself, along with a few members of the TopRank crew, will be traveling out to SES in San Jose next week. This is my second time to California for SES and I’m excited to get the opportunity.

While out there, I’ll be covering a few sessions over on the Online Marketing Blog so be sure to watch that next week. I may also post a few here too during or after the conference. :)

If you’re going to attend too, look me up and say HI!

[tags]ses,san-jose,ses san jose,sessanjose07[/tags]

Lee Odden

Branding and Search – SES San Jose

Lee Odden on Aug 8th, 2006     Marketing PR Conferences, Online Marketing, Search Engine Strategies, Search Marketing, SEO

The Branding and Search session started out with Barbara Coll moderating and the following cast of characters: Ron Belanger from Yahoo! Search Marketing, Jonathan Mendez from OTTO Digital, Chris Copeland from Outrider Search Marketing, Mike Margolin from Targeted Marketing, RPA and Jenny Howell American Honda Motor Co. who did not speak, but was the topic of Mark Margolin’s presentation.

Just before this session started I ran into a prominent search marketer and we talked about some of the common questions related to search and branding. How do you sell clients on search marketing for branding purposes? Also, how do you best measure it? These questions and more were answered by the panel.

Lee Odden

Day One of SES San Jose 2006

Lee Odden on Aug 7th, 2006     Marketing PR Conferences, Online Marketing, Search Engine Strategies

Yesterday was a day of travel and a nice afternoon of downtown San Jose. Here are a few photos. If these are too large, leave a comment and I will post smaller versions in future posts:

San Jose Museum of Modern Art
What’s a trip to San Jose without a stop by the Museum?
Downtown San Jose Water Fountains

I need one of these in my backyard.

This is where all the fun starts.

A friendly lunch. From L to R: Greg Jarboe, me, Jamie O’Donnel, Nacho Hernandez, Matt Williams and Stacy Williams. It’s amazing how SES can bring people together.

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