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Lee Odden

DM Days New York 2007

Lee Odden on Jun 18th, 2007     Online Marketing, Social Bookmarking, Social Media

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After a few days home in Minnesota I’ve gone on the road again to the DM Days conference in New York. Just two hours sitting on the tarmac this time. :)

The DMA Search Engine Marketing Council has quite a bit going on between sessions on search marketing, informational events and there will be presentations on the DMA search marketing certification program as well by the coordinator of that program, Dr. Amanda Whatlington. There’s also a one day seminar here in NYC after the DM Days event, “Search Engine Marketing – The Basics” on June 27th from 9-3:30.

Lee Odden

Speaking at DM Days New York

Lee Odden on Jun 18th, 2006     Marketing Industry News, Marketing PR Conferences, Online Marketing, TopRank Agency News

Monday morning I’m off to New York for the DM Days conference. I will join several other members of the DMA Search Engine Marketing Council including: Heather Lloyd-Martin, Amanda Watlington, Detlev Johnson, Kevin Lee, Mike Moran, Jeanette Kocsis and Matt Bailey as well as John Marshall in presenting two sessions that provide a wide range of specific recommendations for a DMA member site.

Topics include: creating a business case for search marketing, web site evaluation, technical optimization, user-experience, content optimization, web analytics, pay per click, online pr and integrating web marketing with other media. I guess it’s sort of a SES “pimp my site panel” but without the hats and it occurs over two sessions.

More info:

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