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Lee Odden

Small Business Public Relations

Posted by Lee Odden on Dec 21st, 2006 in Interviews, Online Marketing, Online PR, Press Release Optimization |

Earlier this week Matt McGee of Small Business SEM blog did an interview with me about public relations for small businesses. Matt has had a lot of marketing experience so he asked some great questions that I think businesses small and large will benefit from.

Here are a few sample questions:

Are press releases better for traditional publicity purposes or for SEO purposes — or can the same release do both? How?

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