social brand forum

Customer Empathy Plus Brand Leadership FTW at Social Brand Forum

integrated online marketing“Win More, Suck Less – How to Optimize Your Social, Search, & Content Marketing”

That’s the title of a presentation I’ll be giving today in Coralville, Iowa at Social Brand Forum a conference run by Nick Westergaard.

Other speakers include Jay Baer, Gini Dietrich, DJ Waldow, Marcus Sheridan, Laura Fitton and more.

The cool thing about my presentation title is, I didn’t decide what it would be. Our Facebook community did. I’ve also run a survey of our community to share their smarts in other ways. Some of that will end up in the presentation too.

That’s the beauty of social networks:  The ability to connect with a group of like minded people in an ongoing transfer of knowledge, ideas and feedback.