social media marketing strategies

Tips for Pictures That Generate Breakthrough Results in Social Media Marketing

Visuals in Social #SECHI

What picture of your brand are you painting in social? I don’t mean metaphorically, I mean what visuals are you using to represent what you do and what your audience cares about? Study and after study indicates that visual content is far more impactful in social than its text-only counterpart, and yet a majority of brands interacting in social aren’t adjusting their content mix accordingly.

Cliches are Cliches Cause They Work

“A picture is worth a thousand words.” We’ve all heard the phrase, and for good reason. Especially when it comes to engaging your audience in social. Laura Roth, of Incisive Media, moderates today’s session focused on ‘harnessing the power of visuals’ in social.

TopRank SES San Jose 2009 Wrap Up – Puzzle Solved

Search Engine Strategies San Jose 2009 turned out to be an energetic week of presentations, networking and positivity for the search marketing industry.

The puzzle that is the ever-changing search marketing industry was brought closer to a solution through sessions on SEO, PPC, Social Media, Analytics and many other digital marketing tactics. To tap into that insight via TopRank’s liveblogging of the event, put your mouse over the puzzle piece topics below and click:

SES San Jose was rich with interactions and interested marketers flocked from around the country (and around the world) to get social, connect and learn.  It was clear from from attitude and attendance that the SEM industry is thriving.