After a long and stressful week at the office it’s time to kick back, relax, and make the most of your weekend. The easy option might be to stay in, order take-out, or watch Golden Girls reruns. However, you might also be ready to blow off some steam. Let’s face it, as attractive as a lazy night on the couch sounds, you know once you put in the extra effort a night out will be much more fun.
Comparatively, there are two ways to plan a social media strategy.
- Plan 1 consists of a lazy and solo mission where you simply share a few things here and there that are just a regurgitation of social media stories and promotions that your readers have already heard.


The team at 


For companies trying to make sense of social media and online marketing, it’s important to take a step back from all the “TwitFaceBlogTubeIn” mania for a second and look at the nature of how these things are going to work for the overall business.
Last night I had an enjoyable conversation with Scott Monty of Ford, Jeff Hayzlett (formerly CMO Kodak), Mike Monello from Campfire and our host Bob Knorpp of the famous 


It’s a debate that’s more common than you might think. 







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