Search Marketing is well documented as one of the most effective marketing strategies a business can employ regardless of the economic environment. Now more then ever companies recognize search as an essential element to their businesses bottom line and are seeking out the help of professional SEO firms.
Finding the right search marketing agency is no doubt a daunting task. But what happens once youâ€™ve done your due diligence and chosen an SEO firm that best suits your style and philosophy?
Below are 5 ways to ensure youâ€™re getting the best return on your search marketing dollars from your SEO invrestment:
1. Have Realistic Expectations