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Lee Odden

Rand Fishkin and his Super Proposal

Lee Odden on Feb 7th, 2007     Marketing Industry News, Online Marketing

Rand finally pulled the trigger and proposed to Geraldine, aka “Mystery Guest” through a commercial during her favorite show, Veronica Mars last night. While it wasn’t during the Super Bowl as was planned and hoped, I personally think this route was a lot better.

It was an interesting thing keeping this under wraps considering there was so much PR ala Greg Jarboe, Jamie O’Donnel and Joe Morin going on. In fact, because our posts on Online Marketing Blog about the super bowl proposal, and then the update rank highly for “super proposal”, we received a lot of referral traffic from Google when the commercial didn’t appear during the Super Bowl and were looking for it on the web.

Lee Odden

Super Proposal Update

Lee Odden on Jan 9th, 2007     Online Marketing

About a month ago, I did a post about a fellow who is working to raise money and media attention in order to secure a sponsor for a marriage proposal during the Super Bowl, “One Super Proposal“. My freind, Joe Morin is helping this guy out with media relations as is Greg Jarboe on the PR side of things.

Joe told me last night he posted an announcement that “JP” will be doing a segment on “Good Morning America” tomorrow morning. JP’s identity will be disguised so as to not tip off the lucky lady he plans to propose to. For those of us working during that time, I hope Joe and JP will be posting a copy of the show to YouTube or Google Video.

Lee Odden

One Super Proposal

Lee Odden on Nov 28th, 2006     Blogging, Online Marketing

super-proposal.jpg
One of the blogs I’ve recently added to my blog roll is Joe Morin’s Travels and I noticed a post he made about some kind of marriage proposal during the Super Bowl he’s going to be promoting. Don’t worry ladies, Joe’s not the one doing the proposing. (800,000 women sigh relief)

What he’s doing, or promoting at least, is along the lines of the Million Dollar Home Page and the One Red Paperclip promotions where a site, or in this case, the My Super Proposal blog, is asking for donations big and small for a good cause. Except this viral marketing promotion is being used to finance a commercial for the Super Bowl in which a fellow named “JP” will propose marriage to his girlfriend. According to the blog the goal is to raise $2.5 million. That’s a very, very big goal but it looks like $73k has been raised so far.

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