TopRank Online MarketingTopRank Online Marketing Blog

Lee Odden

Web Analytics Demystified – Interview with Eric T. Peterson

Lee Odden on May 16th, 2006     Interviews, Marketing Industry News, MIMA Seminars, Online Marketing, Spotlight on Search, Web Analytics

Spotlight on Search – Interview with Eric T. Peterson

When you think of authorities on web analytics, one person that should be on your list is Eric T. Peterson. Eric is currently Vice President with the Visual Sciences division of web analytics firm, WebSideStory, is the author of several books on web measurement and moderates several popular discussion lists on analytics. He also manages an excellent site on web analytics called Web Analytics Demystified. He previously worked as an analyst with JupiterResearch and has been cited in the Wall Street Journal, Washington Post, New York Times, CNN, Business 2.0 and others as an expert on the topic.
Eric will be speaking at a MIMA event tomorrow evening here in Minneapolis so I thought I would check in with him and do a little interview.

To optimize your online marketing performance, contact us at TopRank | ©2014 TopRank® Online Marketing | Top