Manoj Jasra of the Web Analytics World blog and Enquiro has let me know he’is running a blogging contest this week. It’s somewhat like Marketing Pilgrim’s Scholarship where participants submit articles on various topics and prizes are awarded to the winner who sends the most traffic. This is a brilliant idea actually and it’s a win-win-win situation as well.
Readers win by getting great content, participants win because they get exposure and one of them gets “fabulous prizes”, and Web Analytics World wins because of great content along with the traffic driven by contest entrants.
The topic of the blog post to be submitted is “The Future of Search Marketing” which leaves a lot of room for creativity. Since the idea is a blog post, I hope we see something more creative than just a text article.