Last week we discussed some of the reasons subscribers are vital for an online marketing growth strategy. Those reasons included:
- The ~11% of web users who know to use RSS include the users savvy enough to be web publishers
- You’ll become a go-to area to link to
- Subscribers are your sneezers
- A base of well-connected fans could very well be the cornerstone of your social media marketing strategy
- Community is what makes sites worth visiting
- Subscribers will motivate you to create better content
- A consolidated network presence is the most effective
- Social proofing benefits
- Subscribers and a fan base make you less reliant on push PR
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