All about the intersection of search engine & social media marketing, optimization and online public relations.
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Our emphasis on TopRank’s Online Marketing Blog has meant less attention to our company web site. However, as much of an asset the blog is, we simply could not go on any longer with a company web site designed by a non-designer (me) six years ago. I’m surprised more people have not made fun of how bad our current site is.
I think it’s safe to say that everyone in the web site optimization business has experienced that unfortunate situation with a client where those responsible for creating the web site have done those nasty things that seem to make the site as un-search engine friendly as possible. While it’s not intentional, it can seem awfully ignorant to search engine optimization consultants brought in after the fact to “fix” things.
Common issues include:
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