TopRank Online Marketing

TopRank Online Marketing

Solving Duplicate Content And Multiple Site Issues

TopRank Online Marketing on Aug 24th, 2010     Online Marketing, Search Engine Strategies, SEO

More and more website owners are concerned that they might get penalized accidentally or overtly because of duplicate content.Ā  For example, if you run mirror sites, will search engines ban you? If you have listings that are similar in nature, is that an issue?

What happens if you syndicate content through RSS? Will other sites be considered the “real” site and rob you of a rightful place in the search results? This Search Engine Strategies San Francisco session looks at the issues and explores solutions.

Moderator:
Adam Audette, President, AudetteMedia, Inc.

Speakers:

  • Shari Thurow, Founder & SEO Director, Omni Marketing Interactive
  • Kathleen Pitcher, Senior Manager, Acquisitions Marketing, Pogo.com/Electronic Arts, Inc.
  • Michael Gray, Owner, Atlas Web Service

Shari Thurow, Founder & SEO Director, Omni Marketing Interactive

TopRank Online Marketing

Session – Drive Traffic with Google

TopRank Online Marketing on Dec 4th, 2006     Google, Marketing PR Conferences, Online Marketing, Search Engine Strategies, Web Analytics

This was more of a speed intro to some of Google’s newer services. Topics included Google Analytics, Google Gadgets, Webmaster Tools and Personalized Search. Each presenter gave a quick 10 minute overview of their topic and it was hardly enough to really get to know much about each service. The real value of this session was in the question answer portion. I learned that Google’s personalized search is going to offer analytics in the upcoming weeks so that you can see what people are looking for in your custom search. Customized Google Analytics reports are also being discussed, however it’s hard to say when that may become a reality.

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