TopRank Online Marketing

Lee Odden

Viva Las Vegas Pubcon 2010

Lee Odden on Oct 27th, 2010     Online Marketing, Pubcon

Las Vegas I’ve been attending WebmasterWorld’s Pubcon conference in Las Vegas for at least 6 years although I didn’t liveblog that first one for some reason. In fact I first interviewed Pubcon founder, Brett Tabke, in 2005.  By no means am I an “old timer” since the show has been running for a lot longer than I’ve been attending but I do have some history with it.

When people ask me about great conference options to learn practical SEO and PPC, Pubcon is always included in my recommendations.  Being held in Las Vegas lends a certain flavor to the event, as in there are plenty of after-event networking opportunities.  Sessions are great, but its the in person connections you make and develop that yield tips, tactics that aren’t always forthcoming during the day.

Lee Odden

Pubcon SEO Videos

Lee Odden on Nov 17th, 2006     Marketing Industry News, Marketing PR Conferences, Online Marketing, Pubcon

I now have 5 of the 6 SEO interview videos I’ve shot here at the Las Vegas Pubcon.

Greg Hartnett – Best of the Web
Kevin Lee – Did-It.com
John Marshall – ClickTracks
Greg Jarboe – SEO-PR

I also have one with Patrick Gavin of Text Link Ads but the file is too big for YouTube so I’ll have to get it up to Google Video this weekend.

Now we’re heading over to the actual “Pub” part of Pubcon at the Nine Fine Irisishmen bar at the New York, New York casino. Hopefully we’ll get more SEO videos there.

Lee Odden

Guy Kawasaki Needs Your Links

Lee Odden on Nov 14th, 2006     Blogging, Marketing PR Conferences, Online Marketing, Pubcon

The WebmasterWorld Pubcon conference kicked off today with a short introduction to the conference by Brett Tabke and an opening keynote by Guy Kawasaki.

Apparently Guy really wants links as he sandwiched his very thoughtful and humorous presentation with requests for links so he can boost his Technorati ranking. Apparently he’s been hovering at around 46 and wants to hit the top ten.
He started off describing his backround working with Apple and Steve Jobs and very enthusiastic slant towards all things Mac. HIs recent book, Art of the Start is a best seller and serves as an interesting lead-in to his presentation, “The art of innovation”.

Lee Odden

Pubcon Day .05

Lee Odden on Nov 14th, 2006     Marketing PR Conferences, Online Marketing, Pubcon


After what seemed like a very long flight from Minneapolis to Las Vegas, Jolina, Karen and I have finally settled in.

I bumped into Jeremy Schoemaker when getting off the plane РI had not met him in person before and he seemed like a nice fellow.  On the way to the ground transport and not paying attention to where I was going exactly, we ended up in the limo area seeing Jeremy again. A towncar seemed like a pretty good idea considering the notoriously long waits for taxis here in Vegas.

I’m taking it light this evening and we will be heading over to the Las Vegas Convention center early am.¬† I’ll be posting some Pubcon conference coverage, some photos and a few videos as the week progresses.

Lee Odden

PRWeb Podcast Rocks!

Lee Odden on Nov 9th, 2006     Interactive Marketing, Interviews, Marketing Industry News, Online Marketing, Online PR, Podcast Marketing, Podcasting, Pubcon, TopRank Agency News

Our public relations firm consistently uses the PRWeb Podcast service for our clients, but I’ve not taken advantage of the service very often for our own PR efforts with TopRank.

Yesterday for the second time ever, I personally used PRWeb’s Podcast service that’s available when you select a $200 or higher option for press release distribution. As with the first time, I was totally impressed.

The process is pretty simple. You order a press release to be distributed and pick the $200 level. As you go through the process of enabling or activating the various options for the release, you’ll have the option of scheduling a PRWeb Podcast. Pick a date and time that works for you and you’ll get an email with the phone number and access code.

Lee Odden

WebmasterWorld Boston 2006 Pubcon Wrapup

Lee Odden on Apr 21st, 2006     Marketing Industry News, Marketing PR Conferences, Online Marketing, Pubcon

Boston Pubcon 2006
This year’s Pubcon in Boston was held at the Elephant in the Castle, a good sized Boston bar/pub. Starting out in the lower level, the WebmasterWorld crowd eventually took over the main bar as well. If forgot my conference badge but Brett Tabke was in the doorway greeting conference goers and giving out (lots of) drink tickets so getting in was no problem.

There was plenty of networking with a little food/drink here and there. I think I need to upgrade to a phone with a better camera or just start bringing a camera to conferences so I can take more/better quality photos.

Lee Odden

Lowdown with Brett Tabke of WebmasterWorld

Lee Odden on Apr 3rd, 2006     Marketing Industry News, Online Marketing, Pubcon, Spotlight on Search

Spotlight on Search Interview with Brett Tabke of WebmasterWorld.

Recently I had the opportunity get the scoop from WebmasterWorld and Pubcon Search Engine Marketing conference owner, Brett Tabke. In this interview, Brett gives an interesting perspective on RSS, insight into how web services can be the next “golden goose” of revenue and the good news that Pubcon is kicking things up a notch in terms of advanced content.

The upcoming Pubcon in Boston has some really impressive speakers lined up. Personally, I think it’s smart of you not to have a search engine specific keynote speaker; there are only so many of those. What made you decide to pick Malcolm Gladwell as a keynote?

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