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Yahoo Contest Giving $25k Away in Advertising

Normally we don’t really cover a lot of industry news here at Online Marketing Blog.  We leave that to the experts at Search Engine Watch, Search Engine Land, Search Engine Journal and Marketing Pilgrim. However, when a search engine reaches out with a particularly interesting message, we can make exceptions.

For example, the new “Ultimate Connection” contest from Yahoo Search Marketing which involves Ivanka Trump. I had to read that twice and thought it an interesting choice of celebrity.    Whenever I hear about search marketing contests involving essays, I always think of Marketing Pilgrim’s Scholarship, but such methods of promotion have been around a lot longer than SEO blogs.