Lee Odden

Webmaster World Search Conference

Lee Odden     Online Marketing

It’s a bit late to post on this I know, but it’s been a very eventful past 2 weeks.

The WW Search Conference in Las Vegas was an excellent event. It was well-attended and the content very useful ranging from Online PR to big/dynamic site optimization. It was quite entertaining to hear Greg Boser and Daron Babin reminisce about days past “brute force algorithm hacking” and cloaking – if you’re into that sort of thing.

Here’s great post on the Yahoo Search Blog. Yahoo and WebmasterRadio.FM threw a great “Casino Night” part at Rain, a nightclub in the Palms.

Also, Barry Schwarz from RustyBrick does an excellent job summarizing the conference.

This was my first Webmaster World conference, a comment I heard from many of the people I met. Approximately 1,000 people attended. Many of the speakers were the same as you might see at a Search Engine Strategies Conference. There were also speakers I had never had the opportunity to see before, which was refreshing. Some of the presentations were very similar to what was presented at SES, but most appeared original or at least new to me.

For anyone actively involved with SEO and SEM, I would highly recommend this conference. The next conference will be held in New Orleans in the first quarter of next year and I would expect that it will probably grow.

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Lee Odden About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.