B2B Marketing Blog - TopRank®

B2B Marketing views, news and interviews.

Contact Us

MENUMENU
  • Services
    • Influencer Marketing
      • B2B Influencer Marketing Pilot
    • Content Marketing
      • Virtual Events
    • Search Marketing
  • Marketing Resources
    • Resources
    • News
    • Newsletter
  • Industries
    • Project Management Software
    • Social Networks
    • IT Service Management
    • B2B Technology
  • Blog
  • About Us
    • Meet the Team
    • Careers
  • Contact

The well covered issue of comment spam & nofollow

Lee Odden
Lee Odden
Online Marketing

Google, Yahoo, MSN, several major blog software services are supporting the implementation of a nofollow link attribute in an effort to quell comment spam. Of course this relies on the owner of the blog or web site to actually implement the tag properly or at all, in order for it to be effective. As far as blogs go, I would expect the 80/20 rule probably applies in that the smaller percentage of blogs recieve the majority of traffic. Those bloggers are most likely to be very savvy to the comment spam issue because of their visibility and involvment. They’re most likely to start using such a tag. But it will take a long time without mass acceptance which appears to be happening.

For more information on the nofollow link attribute and comment spam, here are links to selected posts:

SearchEngineWatch Blog – Google, Yahoo, MSN Unite On Support For Nofollow Attribute For Links

SEOBook – More on the Rel=NoFollow Tag

Search Engine Roundtable – Reaction to Wide Search Engine Acceptance for the Nofollow Attribute For Links

Lee Odden

About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of TopRank's B2B Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.

Comments

  1. AvatarConsulting Clicks says

    January 19, 2005 at 10:46 pm

    I don’t like comment spam but I don’t no if I support doing this because I don’t mind people that come to my blog to have a link. Share the wealth.

  2. AvatarLee Odden says

    January 19, 2005 at 11:25 pm

    It will depend if the blogging software services like blogger use the nofollow tag as a default. Perhaps they will offer it as a functional option in the comment preferences so you can enable/disable like other features.

LET’S GET SOCIAL

RSS Feed Twitter Facebook LinkedIn

Learn about:

TopRank Marketing 2020 B2B Influencer Marketing Research Report

SUBSCRIBE        

TOPRANK BLOGGING TEAM

TopRank Marketing Blogging Team

TOPRANK MARKETING SPEAKS

B2B Marketing Exchange Experience 2021

 

Optimize

RECOMMENDED RESOURCES

SEO Blogs

MARKETING BLOG RECOGNITION

CMI

Contact Us

10405 6th Ave N, Suite 250
Minneapolis, MN 55441


877-872-6628

Contact Us

Services

  • Influencer Marketing
  • Content Marketing
  • Search Engine Marketing

Follow Us

  • LinkedIn
  • Twitter
  • Youtube
  • Facebook
  • Instagram

Newsletter

Copyright © 2021 · TopRank Marketing

Return to top of page

We use cookies to understand how you use our site and to improve your experience. This includes personalizing content and advertising. By continuing to use our site, you accept our use of cookies and revised Privacy Policy.