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MSN RSS Aggregator start.com

Posted on Mar 11th, 2005
Written by Lee Odden
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    MSN News Reader
    MSN RSS Aggregator

    I was being interviewed for an article on RSS marketing yesterday afternoon when our discussion turned to why Microsoft doesn’t offer a (RSS) news aggregator? We agreed that Microsoft seems behind on the search front lately. Microsoft is experiencing bad search karma lately with SES NYC and their marketing program.

    Well, here’s a positive turn: This morning I discovered they ARE working on a RSS aggregator via SiliconBeat and Scoble. Here’s the announcement.

    I’ve been trying it out and it seems to work pretty well. The site offers Web, News and Images search with pre-defined categories including: Business, Entertainment, Health, News, Science & Tech and Sports. Plus you can add your own content/feeds.

    Additionally, there is a web bookmark site much like furl.net. Both the sites are checking browser versions: “We hear you: Firefox support is coming soon!”

    About the author

    Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 19 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.

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