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New News from Yahoo News Beta

Lee Odden
Lee Odden
Online Marketing

The beta version of the new Yahoo News was made live today. I had previously posted on the Sneak Peek at the new Yahoo News a few weeks ago listing several of the upcoming features.

Yahoo News beta selects news from a smaller universe of media properties than Google News but does allow users to add their own news from any site or blog that offers RSS.

The new design allows you to quickly tab through different sources and the Y!Q feature has also been incorporated. The Y!Q feature highlights a particular term and places an icon next to it to let you know alternative sources of information regarding that word or phrase are available. Clicking on the the icon displays a Y!Q popup window with links to related search results.

You’ve gotta love all of the innovations search engines are coming out with.

About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of TopRank's B2B Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.

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