Rupert Murdoch to Buy Blinkx

The LA Times reports that News Corp is in talks to buy the Blinkx search engine.

Rumblings started last week when Murdoch said he was looking for a search engine to buy.

Search Engine Journal speculated this morning that potential targets might be Looksmart, Mamma, Technorati or Gigablast. Blinkx was not on that list.

I will update this post in a bit, but want to get the initial announcement out now.

Tags: Rupert Murdoch, News Corp, Blinkx

About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of TopRank's B2B Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.