Archives for January 2006

How to create Google & Yahoo Site Maps – Easily

At TopRank we’ve been building Google & Yahoo site maps ever since each search engine debuted the service. However, recently I’ve been focusing on how to better automate the process and optimize my time spent creating site maps. I’ve researched and tried tool after tool until I came up with one that worked well for us.

It all started at Google. Google actually lists out a bunch of third party resources. How convenient! You can see them here: http://code.google.com/sm_thirdparty.html

Ones listed under Programs/Code Snippets appear to be code that you add to your website to create your own sitemaps. What I was looking for is a program to create site maps for client sites, so those were out.

Back to SEO Blogging and the Secret to Getting New SEO Business

I get asked on occassion by new SEOs about how to start getting new business for SEO. There are many answers to that ranging from doing pro bono work for charities or local civic organizations to networking with SEO peers and partnering with web design agencies.

For some reason, whenever I leave town for a conference or in the case of the last 10 days, go on vacation with no blogging, no phone, no emails, no internet, nada – the requests for SEO business just roll in. Well, they don’t really just fall in our lap, they come in as a result of reputation marketing, networking and search engine rankings.

Some of the tactics that have been successful for our and for other successful search marketing firms include the following. They are not in any particluar order: