The Online Marketing Blog got a face lift today as the new design was made public. I’ve spent quite a few hours on it the past couple of weeks and I’m very pleased with the outcome.
The new design cleans up the look and feel quite a bit. The header area has been condensed a little and the menu has been re-worked stand out a bit more. The design also removes the left column and gives more room for posts. This is a big feature as it gives the ability to post bigger pictures and long posts don’t look quite so long.
Other features include:
More prominent RSS icon with a drop down menu that includes the feed buttons.
No tables, all cascading style sheets (CSS).
A few social bookmark icons followed by a drop down social bookmark menu with many other choices.
A live, ajax search box.
Separate pages for archives and resources.
Fancy quote boxes.
Overall, design upgrade.
The feedback so far has been quite positive. The trick now is to keep the clean and organized look and feel as the weeks and months go on.
Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 19 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.