Lee Odden

Jake Baillie to Leave TrueLocal

Photo thanks to webmoxy
Internet marketing guru Jake Baillie has announced that he will be leaving TrueLocal to start a new internet fund and small business incubator:

I’m both pleased and saddened to announce my departure from TrueLocal to you. Last week the opportunity to do something that I’ve always wanted to do was presented to me Рmanage a small internet fund that incubates and provides funding to seed-stage new media and technology companies.

On January 1, myself and several employees from TrueLocal will be forming STN Labs, which will do exactly that.

As managing director, my role will be to evaluate, fund, and help these small and inventive companies become self-sufficient. We’re starting out with a stable of existing investments which will be announced shortly, and beginning in April, we will evaluate new opportunities. We’re looking to take on several entrepreneurs in residence in the short-term, as well as providing investments to companies in the 50K-500K range.

Throughout the remainder of December and January, I will be transitioning out of TrueLocal. Please feel free to contact me directly if you have any further questions or concerns about my transition. In the new year, I’ll be sending out another email with my new contact information and more details on STN Labs.

This has got to be a huge loss for TrueLocal, which has experienced significant growth and success the past year.

Congratulations Jake!

PoorSo SoOKGoodAwesome (No Ratings Yet)

Lee Odden About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.


  1. Why would Jake suddenly leave TrueLocal? Maybe more here … stay tuned.


  1. TrueLocal’s Jake Baillie Moving On says:

    […] Jake Baillie has helped to build TrueLocal into a true success, rocked Chicago, and is now heading to the world of funding Internet start-ups and incubation. Jake sent this email to my friend and SMO guru Lee Odden who also took this awesome shot at B.L.U.E.S. […]