Today Rob Key from Converseon pinged me on how fast their work promoting reforestation through a video as part of an American Express promotion hit the Google SERPs. The project is a great example of the power of social media for a great cause.
In just 4 days the video (Second Chance Trees) ranks #2 for the phrase “American Express Members Project“. It actually ranks higher than the Amex web site for the project, which is pretty impressive with over 4 million search results for the term. Maybe after indexing this blog, the link above it’ll be doing even better. 🙂
After reading Rob’s email I posted about the TopRank Challenge and shortly afterwards received a Google Alert email notifying me the TopRank Challenge post had entered the index. I did a search for “TopRank challenge” on Google and sure enough, Online Marketing Blog was #1 with the phrase “TopRank Challenge” in bold within an hour. The same thing happened with the post on “holistic SEO” yesterday.
This higher speed of indexing and inclusion of our blog posts started happening in the past week or so. I am curious if other bloggers are noticing their posts getting into Google this fast?
About the author
Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 19 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.