Lane Ellis

Prepping for #Pubcon Pro Las Vegas 2018: 11 Presentations We’re Looking Forward to Most

Lane Ellis     Marketing PR Conferences, Pubcon

Pubcon Pro

Pubcon Pro Las Vegas 2018 — the search marketing industry’s longest-running conference under the same name — will soon be upon us, and TopRank Marketing will be there speaking and giving you a diverse selection of live-blogging and social media coverage throughout the October 17 – 18 event.

Our chief executive Lee Odden will be a featured main-stage speaker on Wednesday, October 17 from 3:55 – 4:50 p.m., while senior account manager Tiffani Allen and I will be covering the event by liveblogging sessions and sharing useful tips through our social networks.

You can read all about Lee’s much-anticipated presentation in our “Learn to Grow Influence and Trust in Marketing with Lee Odden at #Pubcon Pro 2018” piece, and then dig in and get the inside scoop on 10 of the top speakers who’ll be presenting at Pubcon, in Lee’s “Stop Gambling with Your Marketing and Go Pro with Tips from Ten Pubcon Pro Speakers” conference preview and guide.

Pubcon Pro

We’ll be attending all of the major Pubcon keynotes, featuring Google’s Gary Illyes, Content Marketing Institute’s Joe Pulizzi, and Mindset Digital’s Debra Jasper, and finally Pubcon Pro’s AMA Panel Closing Keynote.

Here are the sessions we’re looking forward to most, many of which will be liveblogged:

Roger Dooley
Neuro-Conversion: Science-based Ways to Sell More and Spend Less
Date Wednesday October 17
Time 10:30a 11:30a

Ashley Ward, Brian Mcdowell, Dave Rohrer
Data-driven Content Marketing Audit
Date Wednesday October 17
Time 11:35a 12:30p

Rob Woods, Bill Hartzer, Prashant Puri
Advanced SEO Auditing
Date Thursday October 18
Time 2:30p 3:30p

Susan Wenograd, Jim Banks, Dave Roth
Facebook Advertising
Date Wednesday October 17
Time 10:30a 11:30a

Joe Youngblood, Marty Weintraub, Bryant Garvin
Mining the Facebook Machine
Date Wednesday October 17
Time 11:35a 12:30p

Purna Virji
Microsoft: Optimizing Customer Experience in the age of Conversational AI
ate Wednesday October 17
Time 2:55p 3:50p

Lee Odden
5 Secrets to Growing Influence in Marketing
Date Wednesday October 17
Time 3:55p 04:50p

Ashley Ward, Erik Stafford, Mark Traphagen
Storytelling and Social Media Messaging
Date Thursday October 18
Time 10:05a 11:05a

Scott Monty
Social Media 2018 – This Time, It’s Personal
Date Thursday October 18
Time 11:10a 12:10p

Lisa Buyer, Michelle Dvorak-Held, Adam Proehl
What’s Working and How to Audit Your Strategy
Date Thursday October 18
Time 1:00p 02:00p

Adam Riemer, Kevin Doory, Dixon Jones
Advanced Link Building and Outreach
Date Thursday October 18
Time 2:30p 3:30p

We’ll See You At Pubcon: Live-Blogging Coverage

This will be my 19th Pubcon*, which is always a unique event that draws a great number of speakers and attendees who don’t attend any other industry conferences. This is due in part to a combination of Pubcon’s more informal and networking-friendly atmosphere and it’s deep roots in the search marketing world, stretching back to Pubcon London in 2000 and earlier.  (*I was Pubcon’s lead editor for a decade.)

We look forward to seeing many of you in person at Pubcon Pro Las Vegas 2018. Keep posted for live-blogging throughout the conference, and in the meantime you can follow us at @toprank  as well as @Tiffani_Allen and @lanerellis on Twitter for even more timely daily news. Also, don’t miss the full video summary on our TopRank Marketing TV YouTube Channel.

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Lane Ellis About Lane Ellis

Lane R. Ellis (@lanerellis), TopRank Marketing Social Media and Content Marketing Manager, has over 36 years’ experience working with and writing about the Internet. Lane spent more than a decade as Lead Editor for prestigious conference firm Pubcon. When he's not writing, Lane enjoys distance running (11 marathons including two ultras so far), genealogical research, cross-country skate skiing, vegetarian cooking, and spending time with his wonderful wife Julie Ahasay and their three cats in beautiful Duluth, Minnesota.