The snow is falling, fires are crackling, and the scents of pine and cinnamon fill the air. That’s right: It’s the most wonderful time of the year, marketers. It’s a time of celebration and reflection.
2019 was a magical year for the TopRank Marketing team. We had the honor of working with an incredible book of clients and industry influencers. We welcomed new team members. We experimented, innovated, and optimized the work we do. And 2020 looks just as bright.
To celebrate the year, the holiday season, and each other, the TopRank Marketing team enjoyed a few days of good old holiday fun. Get a glimpse of the fun below.
What better way to get in the holiday spirit—and entice you to brave a snowy rush hour commute—than the promise of a classic holiday flick? After plating up Potbelly’s sammies, chips, and cookies, the team gathered in the conference room to watch Bill Murray as Frank Cross in “Scrooged”.
Desk Decorating Extravaganza
For years, Debbie Friez’s historic collection of Santa Bears has been an office staple throughout the holiday season. But this year, we asked the team to give her snuggly, cuddly display a run for its money. From simple stocking displays to extravagant wrapping jobs, holiday cheer was in the office air, with Jack Fitzpatrick taking home the prize for Best Dressed Desk.
Spreading Holiday Cheer as Volunteers
Giving is a central tenet of the holiday season. With that in mind, the team headed to Second Harvest Heartland, a local food bank and community partner in our home state of Minnesota. While there, the team was tasked with sorting, bagging, and lugging thousands of pounds of locally grown potatoes.
According to Second Harvest Heartland, one in 11 in our region are at risk of being hungry. Our work that day was the equivalent of providing nearly 6,100 meals.
Ugly Sweater Day
No holiday spirit week would be complete without Ugly Sweater Day. From an ode to Buddy the Elf from our CEO Lee Odden to Tiffani Allen sporting her “Cat Fancy” top for the second consecutive year, the team was stylin’ that day.
What holiday celebration would be complete without a day of delicious indulgence? The team outdid themselves for this year’s Holiday Potluck. Here’s just a taste of the delicacies that filled our bellies:
- Fried Chicken
- Macaroni and Cheese
- Sausage Cheese Balls
- Barbecue Meatballs
- Bread “Surprise”
- Spinach Dip
- Charcuterie Platter
Hot Cocoa Social
To cap off this year’s festivities the team came together to craft their own unique hot cocoa concoctions. The cocoa varieties spanned from traditional to salted caramel and dark chocolate, and toppings included “unicorn poop”, peppermint spoons, and cookie stir sticks.
Wishing You and Yours the Happiest of Holidays
We’re incredibly grateful for each other, our wonderful clients, thought leaders, and friends we’ve worked and grown with this year. So, from our marketing family to yours, Happy Holidays!