The TopRank Marketing blog has been around since 2003, way back when content marketing and blogging were relatively new to the business world. We are proud of the fact that we were early adopters of the blogging trend—one of today’s leading content marketing strategies for improving brand visibility and engagement.
Trends and predictions shape the world of both B2B and B2C marketing. They help us shift our marketing strategies to meet the needs of our customers and reach them in the right place and the right time. But not every trend survives the test of time.
Since our blog started in 2003, we’ve made some bold marketing predictions of our own. In this post, we’re hopping into our time machine and traveling back in time to see which of our top marketing predictions hold true as we look ahead to 2018.