Working with influencers creates an amazing opportunity to co-create and co-promote content for B2B brands. The brand can promote the influencer and vice versa. It’s a win-win.
Along with the win comes a responsibility to promote your B2B marketing content in a way that captures attention. It’s social media marketing after-all. To help you get the most out of your investment in content collaborations with influencers, here are 5 tips to spice up your social media posts. Follow this advice and the valuable content your influencers have helped you create will better reach, engage and inspire your customers.