A great pun is like a great digital marketing campaign: If you do it right, it will stick with people until they’re compelled to share it — even the simplest ones require a level of sophistication to make and to appreciate.
Every marketer I know is incredibly smart — whether it’s my team at TopRank Marketing, the influencers and thought leaders we work with, or the folks I’ve met at marketing conventions. Marketers are sharp, detail-oriented, intellectually rigorous, and susceptible to flattery.
So, if you’re a smart digital or content marketer, take a break from your challenging, rewarding work and enjoy these jokes. And remember: If your colleagues don’t laugh, they’re just not as sophisticated as you.