Lee Odden

Mainstream Pubs Invite User Content

Lately I’ve noticed a few mainstream web publications making concerted efforts to solicit user generated content. Enabling consumers to submit news gives media access to millions of potential stories they might otherwise not know about, or not have a scoop on. I know our local (and likely national) public radio station has been soliciting user generated content and news stories for at least a year and so do some TV stations. Also, Topix.net allows users to interact with news stories on their forums which, according to Topix.net founder Rich Skrenta, has enabled a big boost in traffic.

Most recently I noticed that Yahoo News has launched You Witness News that allows you to upload photos and video for potential use in Yahoo News stories. According to comScore, Yahoo News is the #1 online news source, so marketers should take notice of such an opportunity.

Lee Odden

Brian Clark on tubetorial.com

tubetorial

Earlier this month Brian Clark of Copyblogger launched a new service called tubetorial. The site offers video and screencast “how to’s” on several topics including:

  • Web development and technology tips
  • Internet marketing strategies and techniques
  • Legal issues for Internet content producers and marketers

More than that, Brian offers some great insight into Internet business models and the selling of information. Tubetorial produces videos on their own and are also accepting viewer submitted videos. I really liked the idea and pinged Brian for more info on tubetorial. (links were added by me)

Who started and is behind tubetorial?

Lee Odden

SES San Jose Videos Part 2

Here are a few more videos from Search Engine Strategies San Jose. Matt Bailey – SiteLogic, Andy Beal – Marketing Pilgrim and a short clip from Danny Sullivan’s talk with Google CEO Eric Schmidt. You can listen to the full discussion over at WebmasterRadio.FM.

Matt Bailey in between sessions talks about wookiepedia. I had no idea Matt was a Star Wars fan. 🙂

Andy Beal before the Ask.com blogger dinner talks about the “lunatic fringe” of search marketing.


And here’s a short clip of Danny Sullivan and Google CEO Eric Schmidt answering a question from the audience about whether Google will start allowing users to monetize the use of their own clickstream data.

Lee Odden

SES San Jose Videos

After hearing at several sessions and in the media about the rise of online video, I decided to try something different here at SES San Jose. Armed with a slick Sony Cybershot camera that takes decent video, I’ve started to ask people what they think of this year’s SES San Jose conference. These are very short clips, 30 seconds to 1 min, but provide an interesting view of the people at the conference on what’s happening and what they think.

Here’s one with Barry Schwartz of Search Engine Roundtable in the conference Press Room:

Here is another with Jim Boykin of WeBuildPages at the Google Dance:

And another with Mike McDonald of WebProNews.