The conference portion of Pubcon ended yesterday. Exhibitors pulled down their booths promptly at about 5pm. It would be great if there was more time in between sessions to visit the exhibit hall though. Overall, it was a great show and opportunity to connect with many of the leaders in search marketing.
Yahoo drew a lot of attention to the Yahoo Publisher Network (YPN) program and seems very committed to building a great program for publishers and advertisers.
Yahoo also announced the availability for blog publishers that are participating in the beta YPN program to place ads in their RSS feeds. That’s something that I will be testing with this blog very soon. Feedback is welcome.