B2B Marketing views, news and interviews.
Social media marketing is the art of attracting, engaging and inspiring communities on social networks to discover, consume, share and act on brand social content.
92% of companies today consider social media important for their business but keeping up with the latest best practices, social media platforms and changes in the industry can be a challenge for brand marketers. Recognized as a top social media blog by Social Media Examiner and many others, TopRank solves that challenge by sharing social media marketing best practices, industry news, interviews, book reviews and liveblogging of presentations at industry conferences.
Browse our social media marketing articles to find the answers to your most pressing social media questions.
Social bookmarking is a way to archive what you find interesting on the web. The popularity of social bookmarks has waned with the growth of social networks but there are still several bookmarking tools in use.
Here’s a presentation that introduces the basics of social bookmarking and how marketers can take advantage of these tools.
Are you using social bookmarks to archive information on the web? Do you use social bookmarking as a marketing tactic?
