B2B Marketing Blog - TopRank®

B2B Marketing views, news and interviews.

Sunday Night TopRank Roundup

I need to spend even more time offline. As a rule, I try to spend most of the weekend offline and schedule a post or two in advance. For some reason I’m still adjusting to CST and getting up waaaay to early and doing TopRank vanity searches of all things. Here are a few of those shameful links from this am:

Chitika Blog Bash started today with Chris Pirillo’s post, “10 Tech Secrets of an Earlier Adopter Tech Entreprenuer“. “30 days and 30 expert bloggers” says the promo copy. Other bloggers scheduled to contribute include Darren Rowse, Aaron Wall, Chris Batty from Gizmodo and myself.


Sunday Night TopRank Roundup

Extra Notes on SES New York and Discount Code

Last week I posted a well received rundown of five reasons you should attend the upcoming Search Engine Strategies conference in New York, April 10-13. A few additional items regarding TopRank’s involvement were not included and I’ve been getting a little chiding from our “gratuitous self promotion” department about that.

First, Online Marketing Blog has been named an official media sponsor for Search Engine Strategies conferences as well as the ClickZ events. This might not be news for the likes of WebProNews, BtoB, TARGET Marketing, Search Marketing Standard, Entrepreneur.com or Jupiter Research who are the other media sponsors, but it’s certainly big news for TopRank because it’s the first time a blog has been included as a media sponsor.

Also, readers of our blog can get a 10% discount by using this code “10TRR” when registering.


Extra Notes on SES New York and Discount Code

TopRank March Madness

March has been a bit crazy so far as we’ve been rolling out an enormous SEO campaign for one Fortune 20 client and are in the final stages of signing another. On top of that, March will be a speakorama on blogs and public relations.

Last week I had the pleasure of presenting for the IABC chapter in Minneapolis at St. Thomas University with Sarah Bjelland, a VP from Wells Fargo. The event was called, “Delivering Insight into Business Blogs” and I presented on social media in general, trends with business blogging, applications for blog software in a corporate communications strategy and best practices for corporate blogs.


TopRank March Madness

TopRank News, Interviews and Upcoming Speaking Events

Todd And (Andrlik) published a list of 150 marketing blogs and I’m happy to note that Online Marketing Blog is ranked at #5 between Brian Clark’s most excellent Copyblogger and Church of the Customer’s Ben McConnell and Jackie Huba. With Seth Godin at #2 and Steve Rubel’s Micropersuasion at #17 I’m pretty amazed. This is a dynamic list and you can read about the ranking criteria here.

A few people did interviews with me that were published this week. One with Michael Gray as part of his awesome collection of local search marketing interviews, “Local Search Tips, Tricks and Secrets“.

The other interview was with a UK search marketing agency blog, ViperChill where I talked about everything from getting into the search biz, starting a blog about scotch and tips for people starting out in the search marketing business that want to get noticed by the industry.


TopRank News, Interviews and Upcoming Speaking Events

TopRank Weekly Recap 012707

Here is a list of the week’s blog posts on Online Marketing Blog focusing on SEO, blogging and business of search marketing.

SEMPO Board of Directors Nominees (Lee) – Voting begins Feb 6.

Search Marketing Blogs Update 012607 (Lee) – 18 new search marketing blogs added this week. We’re now at 350 and Todd Malicoat added a new CSE.

Friday Search News 012507 (Lee) – Googlebombs, Interviews with Bruce Clay and Marissa Meyer of Google.

Content vs Links (Lee) – This debate is missing the most critical concept: distribution.

The Lowdown on Web Designers and SEO (Lee) – Why your web designer didn’t make your site search engine friendly.

Recommendations for Collaboration Software (Lee) – Looking for tips on cross platform hosted email and calendar software.


TopRank Weekly Recap 012707

TopRank Holiday Party

suechriskaren.jpg
Sue, Chris and Karen looking mah-velous!

With our move into the new office on Lake Minnetonka, we decided to do something different this year for our company holiday party. Instead of dinner at a swank and stylish restaurant downtown Minneapolis, we decided to have the party catered to our office via D’amico.

The crazy part of all this is that we’re still working on the “furnishing” of the office which worked to our advantage for the party. The other interesting consideration was that last year there were 12 people and this year we had 22!

I really wish I had taken more photos, but the food, conversation and Sue’s “team appreciation” presentation ala Powerpoint no less, were enough to distract me from my usual candid taking duties at social events.
jolinaandy.jpg


TopRank Holiday Party

Happy Birthday Online Marketing Blog!

I can’t believe it was 3 years ago today that Online Marketing Blog was launched. Here is the inaugural post from December 28th, 2003.

omb-dec2003-400.gif
The design we launched with. Ewwwwwwww!

omb-2005-400.gif
Here is the design from 2004-2005

Originally published on the Blogger platform, we moved to WordPress after about a year and a half. Our SEO designer and blog marketing maven, Thomas, has been an invaluable help with the back end of the blog, the design and posting from time to time. Most recently, he helped with the coverage of the Chicago Search Engine Strategies conference. For the most part, you can find Thomas blogging over at Blogger Design.


Happy Birthday Online Marketing Blog!

Top TopRank Blog Posts for 2006

Here’s a roundup of the fifteen most popular posts or resources for 2006 hosted here on Online Marketing Blog. (not counting the home page):

  1. RSS Button Maker
  2. Getting Listed in News Search Engines
  3. Interview with Adam Lasnik of Google
  4. Social Bookmarks Tool
  5. Blogger Relations 101
  6. 25 Tips for Marketing Your Blog
  7. Matt Cutts Videos
  8. New Rules for Social Media Optimization
  9. Google Dance V Photos
  10. Online Marketing Blog Resources
  11. About Online Marketing Blog
  12. Yahoo Terry Semel Interview Video
  13. Gmail for Business
  14. Interview with Chris Pirillo
  15. Matt Cutts on Toolbar Data

Top ten referrers:

  • Google
  • digg (ouch!)
  • Yahoo
  • marketingterms.com
  • Bloglines.com
  • Technorati.com
  • MSN
  • My Yahoo
  • TopRankResults.com
  • StumbleUpon

Top TopRank Blog Posts for 2006

Happy Holidays from TopRank!

toprank-holiday06.png

What a year 2006 has been and I would like to thank all the amazing people who have taken part in our firms’ success and especially the readers of TopRank’s Online Marketing blog.

After updating the design, covering happenings in the search marketing industry, publishing numerous text and video interviews and blogging most SES, Pubcon and DMA conferences, the readership for this blog has grown tremendously from a hundred plus RSS subscribers in December 2005 to around 3,300 currently.

There has been a lot of hard work put into creating original content on this blog as well as paying attention to industry news. Technorati ranks us at 778 out of 59 million blogs and we’re around 9,000 for traffic on Alexa. Not bad for a niche blog on online marketing and PR!


Happy Holidays from TopRank!

TopRank Moves to the Lake

TopRank Office View
Front door view

I am very happy to say that thanks to the hard work of my partner, Susan Misukanis, TopRank now has a new address on beautiful Lake Minnetonka, just west of Minneapolis. We’ve been looking for a new office space for nearly a year to accommodate our growth and unique style and finally found it on Shoreline Drive in Spring Park.

TopRank Office
Lake view from inside

Speaking of growth, I’d like to welcome William Arnovich, public relations specialist and Mike Yanke, assistant account manager to the Misukanis Odden – TopRank team!

TopRank Office
Under construction

The build out should be finished this week so we can start moving in between the holidays. Because so much is still under construction, I am only posting a few photos.


TopRank Moves to the Lake

9rules Network

9rules.gif
I just noticed that Online Marketing Blog was included in the 9rules Network. So far there have been three, 24-hour submission rounds with hundreds of blogs trying to get in, but only a few make it, like Neil and Cameron’s Pronet Advertising Blog. In fact, although I’d met Neil at conferences before, I didn’t discover his blog until I found it on 9rules along with another favorite, Experience Curve.

Inclusion criteria are here, but basically include: passion for the subject, quantity and quality of writing, topics and design.

The benefits of being part of 9rules include the exposure on the site, in the communities and featured sections as well as participation with a private member forum. After looking at this blog’s server log for the past few hours, I can already see some nice traffic benefits.


9rules Network