What will successful B2B influencer marketing look like in a post-pandemic world, and what can marketers do today to be ready?
Here are 10 quotes from some of the best in the B2B influencer marketing business to inspire your marketing today and to prepare for the eventual post-pandemic landscape.
1 — Rani Mani of Adobe
For Rani Mani, head of social influencer enablement at Adobe*, reaching out to uncover the heartfelt motivations, challenges, and aspirations of B2B influencers can be a great way to start building a long-lasting marketing relationship. She shares additional insight in our recently-released 2020 State of B2B Influencer Marketing Research Report.