A big day for PRWeb! It’s been difficult keeping this under wraps, but Vocus, a public relations software company, has acquired press release distribution service, PRWeb in a deal worth $28 million.
“The internet has led to a dramatic increase in the number and types of media outlets and other website destinations from which consumers and journalists get their news,” said Rick Rudman, President and CEO of Vocus, Inc. “PRWeb has fully developed the technologies, features and pricing model to enable organizations of all sizes to maximize their online visibility and to exploit the potential of this new communication channel.”
Here are more details and a letter from Vocus President and CEO Rick Rudman.
I will be interviewing David McInnis and possibly Rick Rudman and will post when complete.
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Search Engine Strategies Coverage - San Jose…
I wish I was at SES San Jose this week - the San Jose conference is always special and usually there is a party at the GooglePlex, among other things - most of the major search engines are based in……
prweb acquired by Vocus…
Just read in Lee Odden\'s blog about a new acquisition…
[...] Watch the Top Rank Blog for an interview with PRWeb’s David McInnis about the sale. [...]
[...] PRWeb is best known for being in the news distribution business. With the acquisition by public relations software firm Vocus last week, PRWeb has bumped up it’s own presence in the news. During the Search Engine Strategies conference in San Jose last week, I had the opportunity to talk to PRWeb CEO, David McInnis about the Vocus acquisition and what lies ahead for PRWeb. What prompted the acquisition? [...]