So here I sit in the DFW airport hanging out with David Berkowitz and Joe Morin waiting for my connection to Austin. What better way to spend that 45 min than to write a helpful blog post? A big part of my “mission” for SXSXi is to create content after all.
I have several other goals like networking (reconnecting and especially new contacts), competitive research, recruiting and potential client prospecting. But content marketing is our bread and butter. It can be an effective tactic for you too, especially if you can learn to be highly efficient at liveblogging conferences.
Here are a few tips that will not only give you a tested and proven guideline but should improve your efficiency and quality of output.



If you run an ecommerce business, chances are your customers – regardless of their age, gender or economic status – are active on social networks and social media sharing sites.

Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization. Heck, we’ve been 
As with many bloggers, we’ve been using royalty free images for many years. Many bloggers make use of images from Flickr and we have too but you can’t always find the right image there. I’ve even made a point to take more photos of people, places and things while traveling for later use in blog posts like the one to the right.
From Facebook to Twitter to You Tube, there’s no limit to the number of social networking sites that can be leveraged to interact with customers and prospects, and build positive brand awareness.
“If you don’t eat your meat you can’t have any pudding. How can you have any pudding if you don’t eat your meat!” Pink Floyd, The Wall.
Relevant, Consistently Updated Content + Flawless Technical Functionality & User Experience = Perfect Blog Launch
Our agency TopRank Marketing has been working with
TopRank ran a survey of journalists, reporters and editors on their 



















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