GoogSpy is a new third party tool that lets you put in a companies name and return what Google Adwords they are targeting. This is great if you want to see what keywords your competitors are targeting. It can also tell you where a company ranks naturally in the top ten for certain keywords.
How does it work? According to the press release “GoogSpy.com is powered by Velocityscape’s flagship data extraction product, Web Scraper Plus+. It extracts 500,000 search results per day from Google and loads them into the GoogSpy.com database.”
Check it out now though, the logo looks very similar to Google and it’s functionality may raise red flags at Google. I wouldn’t be surprised to see Google’s lawyers step in.
You might want to check out AdGooroo. It has a similar tool that generates lists of your top competitors. You can then add the most similar ones to a basket and generate a combined list of their keywords.