Lee Odden

Lightning Strikes with New Blog Marketing Book

Lee Odden     Online Marketing

John Jantsch of Duct Tape Marketing who is a fellow AllBusiness.com blogger, has published a new 130 page e-book called, “Blog Lightning“, a step by step guide to building and promoting a blog.

The Blog Lightning e-book also includes 14 screencast video tutorials that show each step in the program. (sample here) I have to say, the screencasts make this e-book a foolproof way for anyone who is not familiar with blogging to get started.

Interest in business blogs is achieving significant momentum and Blog Lightning provides an excellent starting point for anyone that wants to create and market their own blog. Nice job John!

Tags: blogging, blog marketing

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Lee Odden About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.