The Blog Lightning e-book also includes 14 screencast video tutorials that show each step in the program. (sample here) I have to say, the screencasts make this e-book a foolproof way for anyone who is not familiar with blogging to get started.
Interest in business blogs is achieving significant momentum and Blog Lightning provides an excellent starting point for anyone that wants to create and market their own blog. Nice job John!
Tags: blogging, blog marketing