Lee Odden

New ad:tech

Lee Odden     Online Marketing

ad:tech
Today is the first day of AD:TECH Chicago and I’ll be covering the following sessions:

  • Keynote with Ted McConnell, Manager, Interactive Marketing Innovation and Jeff Bell, Vice President, Chrysler & Jeep Chrysler Group
  • Brand Humanity: How Social Technologies are Changing the Way We Do Business
  • SupahMega Trends Global in Online Media
  • Client Agency Tango: IMC-Style
  • Keynote – Rules for Revolutionary Marketer – Guy Kawasaki, Managing Director, Garage Technology Ventures

ad:tech has also launched a new look including a new web site. Unfortunatley, the new ad:tech web site commits SEO suicide and posts all the text and links within Flash – offering limited, if any, opportunity for indexing by search engines. It is however, very interactive with a cool promo video.

Tags: adtech, conference, interactive marketing, SEO

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Lee Odden About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on integrated content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely on a beach somewhere doing absolutely nothing.