New Yorker writer Ken Auletta interviewed Terry Semel, the chairman and C.E.O. of Yahoo! today, at a breakfast sponsored by the Newhouse School and The New Yorker. Semel covers everything from how Yahoo got into search to what’s in store for the future of search.
More coverage on this over at mediabistro, BuzzMachine and of course, Barry.
About the author
Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 19 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.