Lee Odden

Microsoft Webmaster Tools

Last week I agreed with Barry’s speculation in the comments at Search Engine Land that Microsoft is developing their own set of webmaster tools. After a conversation today, I have an even stronger reason to believe this is so. I cannot disclose the source, but it is credible.

While there are an array of AdCenter tools, Microsoft is also working on additional software to be of assistance to webmasters for use with natural search results ala Google Webmaster Central and/or Yahoo Site Explorer. Unfortunately I do not have a time frame or a specific description of what the tools will be, but I do know Microsoft is putting quite a bit of effort into their development.

Personally, I say the more the merrier. If the tools are useful for general site optimization, troubleshooting, etc, then I would have no reason not to use them.

Has anyone else heard specifics on Microsoft Webmaster Tools?

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Lee Odden About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on integrated content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely on a beach somewhere doing absolutely nothing.


  1. This is a great blog! (new here)

    I faved it in Technorati and I will join the community tomorrow (above the 15 limit today 🙁

    Will be back! 😉

  2. Comedy Blog says:

    Haven’t heard any specifics, just that they will suck.

  3. I´m not holding my breath either.