Lee Odden

Still Trying to Figure Out a Blog for Your Business? Blog World Expo

I wonder how many people reading this blog right now work for a company that:

1) Doesn’t have a blog
2) Has a blog but it’s on life support
3) Is considering blogging but not sure where to start
4) Has been blogging for a while, but wants to make it to the next level

Well, I’ve got some really good news.  On the heels of the OMMA New York conference Sept 18-19 comes Blog World Expo in Las Vegas Sept 20-21. What better place to have the world’s largest conference dedicated to blogging than the city that never sleeps because most of the active bloggers I know don’t sleep either.

TopRank has been tasked to source speakers and moderate a panel at Blog World Expo on “Search Engine Optimization and New Media”. We have an impressive panel with Michael Gray aka graywolf, Brian Clark of Copyblogger.com and Stephen Spencer of Netconcepts. An impressive lineup on it’s own, these marketing and blogging pros will be joined by a stellar group of speakers on all aspects of blogging. This is a must-attend event for social media and online marketing types.

Here are the session details:

Search Engine Optimization, SEM & New Media
Executive Track
Saturday, Sept. 20, 2008
5:00 PM – 6:00 PM
Room 232
Las Vegas Convention Center

Unlike most other sessions that focus on presentations, this panel will be all about Q/A and discussion.

There will be representatives from the biggest and best known brands that blog at this event including: Southwest Airlines, SixApart, Walmart, Nielsen, Intel, U.S. Army, Yahoo, Comcast, AdRants, Kodak, Dell, Ford, Cisco and many more. Here’s the speakers list.

I’m really looking forward to the session with Michael, Brian and Stephen as well as connecting with a ton of other like minded blogging types including:

Stephanie Agresta, Lisa Barone, David Berkowitz, Rohit Bhargava, Toby Bloomberg, Susan Bratton, Michael Brito, Chris Brogan, Rich Brooks, Rick Calvert, Valerie Combs, Paul Chaney, Jason Falls, Steve Hall, Tris Hussey, Guy Kawasaki, Jim Kukral, Scott Monty, Elisa Camahort Page, Steve Rubel, Muhammad Saleem, Jeremy Schoemaker, Robert Scoble, Brian Solis, Dave Taylor, Robyn Tippins, Denise Wakeman, Des Walsh, Kristie Wells and even more new people I haven’t met yet.

This will be my first time attending Blog World Expo and I can tell by the content lineup, speakers, sponsors and the past attendees I’ve talked to, that it’s going to be one heck of an event. I’ll be doing some blogging during the event, so be sure to watch for a series of posts.

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Lee Odden About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.


  1. Damn, this looks like fun too…esp in Vegas!

    Be sure to blog about this for this of us who can’t make it.

  2. Lee, sounds like an entertaining session. We will be there flying the flag and I will slip away to join you guys.


  3. Lee – looking forward to a few SEO tips to level the playing field in Google rankings with you 🙂 Seriously, the extra benefit of BWE is the amazing networking opportunities and “hall conversations.” Looking forward to catching up.

  4. Lee – yes,I am also looking forward to meeting you as well face to face! Looking forward to it.

  5. Can wait for the event. I have been blogging for a while, but really want to take it to the next level.

  6. Lee,
    Sounds like a great trip. Please post a blog about how it all went and we will try to make it next time.

  7. Blog Expo in Vegas? Wow! It has to be really good to pull the crowds away from those slot machine/poker tables!
    Looks pretty exciting with the lineup of speakers!

  8. And I look forward to finally meeting you face to face too Lee. And all the other great folks I’ve formed virtual relationships with. I don’t know if my little heart can stand it. What a weekend this is going to be!

  9. I certainly wouldn’t mind attending this and especially since it’s in Vegas. Perhaps next year…

  10. We’ve met, but look forward to seeing you there!
    I think I have to go to Vegas to meet @perfectporridge though.


  11. Thanks for all the comments – looking forward to the show!

  12. Thank you for the post and the linky love Lee. Very much looking foward to meeting in person later this week!

  13. Hey Lee,
    I was actually surprised to see you on a panel at Blog World Expo, mainly because I’m so used to seeing you in search conferences only. This definitely should be a good one. Unfortunately I won’t be able to attend and am really kicking myself for it. In fact, I just wrote a post called “7 Things You Can Do If You